Article
The Easiest Way to Build a Brand-Specific RAG — and Actually Use It
Everyone wants a RAG. But building one shouldn’t require a data science team, six months of dev work, and a PhD in prompt engineering.
BUSINESS CASES AND STUDIES
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FRAGRANCES
Understanding Olfactory Trends for 2025
Based on over 32,000 consumer reviews from eCommerce platforms and comments from TikTok and Instagram about 41 new fragrances launched in 2024, Sensia deciphers the impact of emerging olfactory trends.
Previous studies
Article
Not Just Another Chatbot: Why Sensia’s RAG Layer Is a Game-Changer for Brand Intelligence
In the age of AI-everything, adding a chatbot might seem like a box checked. But when it comes to brand intelligence, not all bots are built equal.
Antoine Poupel
Mar 26, 2025
Study
The Sensory Revolution: Do Unique Textures and Experiences Drive Repeat Purchases?
Discover how unique textures and sensory experiences in beauty products drive consumer loyalty and repeat purchases, with insights from Sensia’s...
Antoine Poupel
Mar 11, 2025
Study
The Rise of Functional Beauty: Do Consumers Trust Skincare with Food-Based Ingredients?
Explore consumer trust in functional beauty products with food-based ingredients, analyzing their impact on skincare purchases and the importance of...
Antoine Poupel
Mar 7, 2025
Study
Consumer Decision Drivers in Functional Sodas and Premium Flavored Sparkling Waters
Discover how natural ingredients and functional benefits influence consumer choices in functional sodas and premium flavored sparkling waters, backed...
Antoine Poupel
Feb 28, 2025
ArtificialIntelligence
Understanding the Viral Success of a Product on Social Media
How Sensia Uncovers the Social Media Trends Behind Product Virality.
Jean-Marc Subra
Feb 20, 2025