BUSINESS CASES AND STUDIES

Explore Market Trends and Brand Dynamics with Ease

Delve into our extensive collection for a comprehensive exploration of data-driven market insights. Our AI-powered analyses offer deep understanding into consumer behaviors, market trends, and brand dynamics.

  • Trend Analysis - Stay at the forefront with our detailed trend overviews and predictive insights.
  • Brand Profiles - Gain valuable insights with in-depth evaluations of brand performance and consumer sentiment.
  • Product Insights - Discover and download insightful profiles on a wide array of products, each analyzed through the lens of sophisticated AI.

Navigate through our diverse gallery, where each study presents a unique perspective on market evolutions and consumer interactions.

FRAGRANCES

Understanding Olfactory Trends for 2025

Based on over 32,000 consumer reviews from eCommerce platforms and comments from TikTok and Instagram about 41 new fragrances launched in 2024, Sensia deciphers the impact of emerging olfactory trends.

Previous studies

Understanding the Perception of the Nutri-Score

Sensia deciphers the perception of the Nutri-Score based on over 32,000 online reviews of 100 products rated from A to E.

The Perfect Sneakers

Discover a groundbreaking initiative by Sensia, based on the most comprehensive study of consumer preferences in the lifestyle sneakers market.

Best Ethical Face Masks For Summer 24

An exclusive study based on 80 masks and more than 46000 reviews to understand consumer expectations for eco-friendly skincare.

Irish Whiskey Rankings 2024

The Favorite Irish Whiskeys of Europeans: A First in the Industry Study Conducted with Artificial Intelligence.

The Ranking of the French's Favorite Fragrances

Discover the First Study of Favorite French Women and Men Perfumes Powered By Artificial Intelligence.

The French's favorite food retailers

Revealing France's Preferred Food Retailers: An AI-Driven Insight into Consumer Choices

Study

Beauty supplements: skin is judged last

The cup, the body, then the mirror: what 93,000+ reviews in the UK, France and Germany reveal about how people adopt, keep or drop a skin beauty...

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After treatment, waiting for regrowth

Hair, lashes, brows, nails: what nearly 20,000 consumer reviews reveal about the wait, the first signs and the care products that support regrowth.

Study

Pleasure is not a luxury

Scent, softness, shower rituals: what consumer reviews reveal about comfort and pleasure in everyday care during and after cancer treatment.

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