Ingredient · note
Oud note olfactory trend
Follow how consumers perceive one fragrance note across every product and post that carries it.
Sensia Studio
Start from a business question. Sensia gathers the consumer evidence around it and turns it into a living Intelligence Space your teams and AI can work with.
Question Evidence Intelligence Always on Included in Sensia Enterprise.
Live demo
One real Space, built around one question: why consumers fall for pink-pepper fragrances.
The business question
What makes consumers fall for pink‑pepper fragrances?
Product pages, reviews and posts that match the perimeter, across retailers and social platforms.
A launch, a competitor, a creator post, your own files.
Sehr toller Duft der lange anhält.DE
Das beste Designer-Release für Frauen ? 🎲
The right strength, not too overpowering.EN
AlUla by Penhaligon’s. Top notes: black pepper, frankincense and cardamom.
Penhaligon’s AlUla, an oasis of spice, plum and incense.
Un profumo importante, mai stucchevole.IT
Comète des exclusifs de Chanel : fleurs de cerisier, iris, héliotrope.
The answer, so far
Pink-pepper fragrances are gaining traction not through a clearly defined “spicy” identity, but because consumers see them as versatile, everyday scents with the staying power to carry across occasions.
Share of voice across profiles
Share of reviews explicitly mentioning each note
Share of voice by usage scenario
Share of voice · mostly positive
Always on
Auto-update refreshes every source, so the analyses follow the market instead of freezing on the day they were written.
Interactive demo — enable JavaScript to see how the Space was built.
Any perimeter
A Space can follow a category, one ingredient, a claim, an audience or a single decision. The scope decides what the intelligence is about.
Ingredient · note
Follow how consumers perceive one fragrance note across every product and post that carries it.
Claim · question
Test whether superfood, probiotic and botanical claims build trust, or read as buzzwords.
Cross-category
Compare how functional and naturalness claims weigh on choice across two neighbouring categories.
Audience
Understand which fruity and gourmand notes, brands and formats resonate with a new generation.
Category · market
Read an entire competitive category across markets, down to one country.
Studio and Ask Sensia
Once your Space is live, the same governed consumer intelligence can be interrogated in Sensia, Claude, ChatGPT and your enterprise AI.
Sensia Studio builds the context.Ask Sensia works from it.
See Ask Sensia at workYour Space
Bring a category, an ingredient, a claim or a question. We’ll scope it with you and build the Space on your market.
Need a market today? Ready-made markets open immediately.