Research
Studies, reports and thinking on consumer signal — the market research behind our Intelligence Spaces.
The Nutri-Score is a simplified nutrition label designed to help consumers make healthier choices at a glance. Using a five-color scale from…
The Nutri-Score is a front-of-pack nutrition label designed to help consumers quickly and easily understand the nutritional quality of food …
In today’s health-conscious world, the concept of "clean eating" has evolved beyond a trend—it has become a defining standard for many brand…
In the ever-evolving food industry, particularly with the rise of health-conscious consumers, understanding how innovative ingredients are p…
In the competitive world of beverages, understanding how your product is consumed and identifying your target audience are key to creating s…
In the competitive beverage industry, understanding consumer perceptions and preferences is essential for driving product innovation. Brands…
In the beverage industry, especially for Ready-to-Drink (RTD) products, understanding consumer perceptions of flavor is crucial. Flavor pref…
When analyzing the performance of a product across different markets, it is essential to understand how it is perceived in various regions.
In the world of beauty and skincare, testing various formulations is essential to understanding consumer preferences and identifying areas f…
One of the key aspects of product development in the beauty and skincare industry is understanding how consumers perceive the ingredients us…
When launching a new product, especially in the competitive food and beverage industry, it’s essential to ensure that the packaging not only…
In the highly competitive beauty market, understanding the motivations that drive consumers to buy a product, as well as the barriers that h…
