Research

JM

Article

Unveiling Olfactory Trends for 2025

Based on over 32,000 reviews and comments analyzed concerning 39 new perfumes launched in 2024, Sensia's study decodes the impact of new olf…

Study

Understanding Olfactory Trends for 2025

This study represents a major breakthrough in analyzing olfactory preferences: for the first time, consumer reviews from e-commerce platform…